Orlando hotel occupancy rate reached 67.3 percent for the week ending March 6th, compared with 60.6 percent, for the same period in 2009, Smith Travel Research (STR) reported.
For the first time in many months, two other key indicators of health in the hospitality industry, also turned positive.
The Average Daily Room (ADR) rates in Orlando rose to $101.54 from $100.77, where it stood the same week in 2009.
The Revenue per available (RevPAR) room, one of the most important gauges of health among hotel operators, also rose to $68.32, an increase of 12 percent, from the $61.02 posted the year before.
Last month, HomeAway Inc., in its quarterly “HomeAway Vacation Rental Vacation Rental Report”, revealed that Orlando grabbed the top spot for the most popular Spring Break destination from March and April 2010.