Fifth Third Bank has launched an innovative campaign to assist recent graduates in finding jobs.
Partnering with NextJob, Fifth Third has created the Brand of You Campaign – a program that will ultimately give away one million dollars in career coaching services to recent graduates seeking employment, or to those who are at jobs they are overqualified for.
Fifth Third will host a series of Twitter events in which young people will get to advertise their personal brands, post their resume, answer interview questions and receive real-time feedback from NextJob career coaches. During these events, Fifth Third Bank will award job coaching scholarships.
More information is available at www.53.com/
Recent data show:
- More than half of college students (56 percent) are still unemployed six months after they graduate.
- 50% of recent graduates are working at jobs that don’t require a degree
- 42% of recent graduates move back home with mom and dad.
