HCA Healthcare North Florida Division announced the appointment of Alejandro “Alex” Romero, as Chief Executive Officer of Poinciana Medical Center, effective March 7, 2022. In his new role, Romero will oversee the growing 76-bed hospital which has served Osceola and Polk counties for nearly 10 years. A native of El Paso, Texas, Romero has more than a decade of experience in healthcare administration.
“Alex is a mission-driven leader who is dedicated to fostering clinical excellence and a culture of caring like family for our patients and colleagues,” said Richard Hammett, President, HCA Healthcare North Florida Division. “We are excited to have him join the dedicated team of professionals at Poinciana Medical Center.”
Romero most recently served as Chief Operating Officer and Ethics and Compliance Officer at HCA Healthcare’s Methodist Hospital Metropolitan, a 378-bed facility in San Antonio, Texas. Prior to joining Metropolitan Hospital, Romero served as the Assistant Chief Operating Officer and Co-Ethics and Compliance Officer for Methodist Hospital and Methodist Children’s Hospital. He began his career with HCA in 2008 at the Del Sol Medical Center in his hometown of El Paso, where he was instrumental in growing the bariatric program to one of the largest in the entire HCA network of facilities.
“I am honored to join the HCA Healthcare North Florida Division and become CEO of Poinciana Medical Center. I have heard wonderful stories of the caring team at Poinciana Medical Center; they have a true heart for serving the community within and outside the walls of our sites of care,” said Alex Romero, incoming Chief Executive Officer, Poinciana Medical Center. “I look forward to working with our team as we continue to adapt to the changing healthcare needs of our communities and continue our mission-driven approach to healthcare delivery. Above all else, we are committed to the care and improvement of human life.”
Romero received his Bachelor of Science in Business Marketing from the University of Phoenix and a Master of Business Administration from the University of Texas at El Paso. He is also a member in the American College of Healthcare Executives.
